Prime Lift Products/Offerings

Prime Lift is a division of Prime Material Handling Equipment, and is the leading automotive lift sales, installation, inspection and parts and service company in Atlantic Canada.

Prime is the exclusive distributor of Rotary Lift light and heavy duty vehicles lifts and wheel service equipment in Nova Scotia, New Brunswick, Prince Edward Island and Newfoundland and Labrador.

From the day you decide to go Rotary, from selecting the right lift, installation, and inspection and servicing – we’re with you every kilometer.

Contact Prime today to help select the right lift for your application and to receive a comprehensive installation and preventative maintenance service package.

Light Duty Lifts

Rotary Light Duty Lifts are the standard for the automobile lift industry.  Rotary Lift has proven they are focused on creating lifts that increase shop productivity and ROI for our customers. 

Rotary Lift understands what can make your shop more successful; and our dedicated team of engineers has proven this with our continued in-house innovation and attention to producing quality, long lasting lifts.


Heavy Duty Lifts

The direction of heavy-duty vehicle maintenance is changing. The productivity of your fleet depends on your ability to do routine maintenance and repairs fast and efficiently – from under the vehicle. That’s why investing in a heavy duty lift boosts your bottom line. It improves technician access to dramatically speed up maintenance and repairs.

Rotary Lift sells more lifts than anyone else in the world. They’re built for years of dependable service and they deliver on it consistently - all supported by a computerized parts system and network of factory trained installation and service specialists.

Wheel Service Equipment

Tire and wheel service are an important part of your shop’s success and while Rotary didn’t invent wheels, they sure know how to service them.  Shops have trusted Rotary for more than 90 years. We know that technicians work most efficiently when they have the right equipment for the job. Like their vehicle lifts, Rotary wheel service equipment is the best there is. It’s manufactured to the highest standards and includes the productivity and safety features shops need to get jobs done right.